Digital Marketing

25
May

The impact of social media on gyms/ fitness centre’s

Posted by | · · · · | Blog · Digital Marketing | Comments Off on The impact of social media on gyms/ fitness centre’s

This report outlines an important story of how social media has impacted gyms/ fitness centre’s. The document includes: A description of how social media should be used within an organization. A social media policy/ list of best practices for the industry.   Contact Aaron at info@aaronbhawan.com or @abhawan for the password to download this report.   […]

Read More
10
May

PF Flyers digital landscape assesement

Posted by | · · · · · · | Blog · Digital Marketing | Comments Off on PF Flyers digital landscape assesement

This report was conducted on one of my favourite brands, PF Flyers. The online audit: Researches a few of the brands online mediums. Assess the general mood of the conversations and discussions: what is the impression of the brand Addresses online influencers the brand should be aware of. Describes recommendations given from the analysis.   Contact Aaron at […]

Read More
22
Apr

Why businesses need social media automation

Posted by | · · · · · · · · · · | Blog · Digital Marketing | Comments Off on Why businesses need social media automation

Now before I get into this let me make one thing clear; there is a difference between automation and AUTOPILOT. Automation does not mean flipping a switch and letting your online efforts run through a autoscript or bot, it means preparing ahead of time and having a catalog of content to push when the time […]

Read More
20
Apr

Blogs outrank social networks for consumer influence

Posted by | · · · · · · | Blog · Digital Marketing | Comments Off on Blogs outrank social networks for consumer influence

And the question you may be asking yourself is why? Although consumers may spent a larger portion of their time on social networks; the trust, influence, response and follower-ship of a blog far outweigh those of social media networks.

Read More
19
Apr

Developing a digital marketing plan for West Coast Ayurveda

Posted by | · · · · · · · · · | Blog · Digital Marketing | Comments Off on Developing a digital marketing plan for West Coast Ayurveda

The goal for this major project was simple: find a real world client and create a digital marketing plan for the client. Luckily, my friend’s over at West Coast Ayurveda needed the help and I was more than obliged to provide it.

Read More
05
Mar

Stop emailing your PDF resume & start sending Re.vu

Posted by | · · · · · · | Blog · Digital Marketing | Comments Off on Stop emailing your PDF resume & start sending Re.vu

During my time as both a sales manager & customer service manager,  a portion of my day was always dedicated to the cumbersome task of… reviewing resumes. Whether it be combing through an email inbox filled with PDF attachments or flipping through pages of black and white resume papers; to say this was not the […]

Read More
24
Feb

5 best practices in building your online presence

Posted by | · · | Blog · Digital Marketing | 1 Comment on 5 best practices in building your online presence

As per socialmediatoday:   “A number of reports now indicate that more and more employers are investing time and effort into seeing what their employees are doing with social media, both during and after the workday has ended…”   With this being said, it is extremely important to not only have SOME type of online […]

Read More
03
Feb

Klout: Does It Even Matter?

Posted by | · · · · · · | Blog · Digital Marketing | 1 Comment on Klout: Does It Even Matter?

In short, yes.   But before I get into the details of why, let’s take a look as to what Klout is.   According to Klout, their mission is “… to empower every person by unlocking their influence.” Their webpage goes on to explain the definition of what influence is along with explaining what a Klout […]

Read More