Website refresh for the KPU Marketing Association

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One of my first projects after joining the Kwantlen Marketing Association was to redesign our website. Looking at the image below you can see that the previous site was a simple, blog style WordPress template. It contained a header slider, was non responsive and included a lot of white space. Additionally, the website itself had limited functionality/customization as the template was quite old.

 

Original KMA website

Original KMA website

 

 

The new site (www.kwantlenma.com) is a responsive, retina ready, one page scrolling site that incorporates parallax features and a video background.

 

Its clean look helps keep visitors focused on the information being displayed while the call-to-action buttons push engagement. The menu header includes a re-sizeable bar that shrinks upon page scroll. All membership application processes (general & executive) have all been integrated as forms into the website. Lastly, the page footer includes a real time Twitter feed, Instagram feed along with all social media links. The Twitter feed is also found on almost every page of the website as a custom sidebar.


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